Shopper conduct has shifted dramatically over the course of the COVID-19 pandemic. Model switching, on-line buying, and experimentation with new digital buying strategies have develop into the new-norm.
This month’s panel
Angela Cretu, CEO at Avon
Fernanda Scozzafave Government Director, Advertising Intelligence and Analytics at Avon
Katherine Theobald Managing Director at Accenture Interactive
Irina Barbalova International Lead Well being and Magnificence at Euromonitor Worldwide
Focus on how the trade is responding to the continued evolution of retail